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The marketing and public relations practices of Australian performing arts presenters

McDonald, Heath and Harrison, Paul 2002, The marketing and public relations practices of Australian performing arts presenters, International journal of nonprofit and voluntary sector marketing, vol. 7, no. 2, pp. 105-117.

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Title The marketing and public relations practices of Australian performing arts presenters
Author(s) McDonald, Heath
Harrison, Paul
Journal name International journal of nonprofit and voluntary sector marketing
Volume number 7
Issue number 2
Start page 105
End page 117
Publisher Henry Stewart Publications
Place of publication London, England
Publication date 2002
ISSN 1465-4520
Language eng
Field of Research 150599 Marketing not elsewhere classified
HERDC Research category C1 Refereed article in a scholarly journal
Copyright notice ©Henry Stewart Publications
Persistent URL http://hdl.handle.net/10536/DRO/DU:30001635

Document type: Journal Article
Collection: School of Management and Marketing
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