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A quality indicator of Australian e-business

Leitch, Shona and Warren, Matthew 2003, A quality indicator of Australian e-business, E-business review: a publication of the International Academy of E-Business., vol. III, pp. 149-152.

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Title A quality indicator of Australian e-business
Author(s) Leitch, Shona
Warren, Matthew
Journal name E-business review: a publication of the International Academy of E-Business.
Volume number III
Start page 149
End page 152
Total pages 4
Publisher International Academy of E-Business
Place of publication Nacogdoches, Tex.
Publication date 2003
ISSN 1550-7793
Summary Organisations spend large sums of money to ensure that their electronic shopfront is as attractive, appealing and efficient as any in the real world. But what about dealing with customers? If someone has a query in the real world they would perhaps approach a sales person or telephone the organisation to obtain a response. The electronic equivalent is e-mail. Do organisations pay sufficient attention to this aspect of their electronic shopfront? The study reported here was undertaken to determine the use of e-mail within Australian organisations and, more importantly, organisations' responsiveness to e-mail
queries.
Language eng
Field of Research 080609 Information Systems Management
HERDC Research category C1.1 Refereed article in a scholarly journal
Copyright notice ©2003, International Academy of E-Business
Persistent URL http://hdl.handle.net/10536/DRO/DU:30004310

Document type: Journal Article
Collections: School of Information Systems
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