Implemetation of electronic commerce and human resource strategies in an Australian retail banking context

Blount, Yvette, Castleman, Tanya and Swatman, Paula M.C. 2002, Implemetation of electronic commerce and human resource strategies in an Australian retail banking context, in Proceedings of the 7th Annual Collecter conference on electronic commerce [electronic resource] : Collecter'02, Melbourne, Vic., 1-2 December 2002, University of Wollongong, Wollongong, N.S.W., pp. 1-11.


Title Implemetation of electronic commerce and human resource strategies in an Australian retail banking context
Author(s) Blount, Yvette
Castleman, Tanya
Swatman, Paula M.C.
Conference name CollECTeR Conference on Electrical Commerce (7th : 2002 : Melbourne, VIC.)
Conference location Melbourne, Victoria
Conference dates 1-2 December 2002
Title of proceedings Proceedings of the 7th Annual Collecter conference on electronic commerce [electronic resource] : Collecter'02, Melbourne, Vic., 1-2 December 2002
Editor(s) Cooper, Joan
Publication date 2002
Conference series CollECTeR Conference on Electrical Commerce
Start page 1
End page 11
Publisher University of Wollongong
Place of publication Wollongong, N.S.W.
Keyword(s) electronic commerce
banking IS
organisational change
organisational culture
employment
human resources
Summary As organisations deploy eCommerce and internet technologies for competitive advantage and to satisfy increasingly demanding customers, they will need to develop human resource (HR) strategies that prepare their employees to work with these technologies effectively. Little systematic investigation has been undertaken to discover how companies manage their HR functions to achieve these outcomes. In the retail banking sector these issues have become very important with increased competition, industry changes and heightened competition. This paper examines HR management strategy in one Australian bank as it moves towards online service provision and adopts other eCommerce applications. The paper draws on theoretical insights from Porter’s (2001) views of competitive advantage from the internet and writers discussing the informational society (Castells, 2001) and post-fordist organisations (Clegg, 1990). An analysis of interview data from this case study shows the issues that one bank is dealing with as it seeks competitive advantage from its customer service offerings while it revises its HR strategies.
ISBN 0864187831
9780864187833
Language eng
Field of Research 080609 Information Systems Management
Socio Economic Objective 970108 Expanding Knowledge in the Information and Computing Sciences
HERDC Research category E1 Full written paper - refereed
Persistent URL http://hdl.handle.net/10536/DRO/DU:30004760

Document type: Conference Paper
Collections: Higher Education Research Group
Citation only collection - Business & Law
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