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Adding value to online privacy for consumers: remedying deficiences in online privacy policies with an holistic approach

Lichtenstein, Sharman, Swatman, P. and Babu, K. 2003, Adding value to online privacy for consumers: remedying deficiences in online privacy policies with an holistic approach, in Proceedings of the 37th Annual Hawaii International Conference on System Sciences, IEEE Computer Society, Los Alamitos, Calif., pp. 1-10.

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Title Adding value to online privacy for consumers: remedying deficiences in online privacy policies with an holistic approach
Alternative title HICSS-36
Author(s) Lichtenstein, Sharman
Swatman, P.
Babu, K.
Conference name Hawaii International Conference on System Sciences (37th : 2004 : Big Island, Hawaii)
Conference location Big Island, Hawaii
Conference dates 6 - 9 January 2003
Title of proceedings Proceedings of the 37th Annual Hawaii International Conference on System Sciences
Editor(s) Sprague, Jr. Ralph H.
Publication date 2003
Conference series Hawaii International Conference on System Sciences
Start page 1
End page 10
Publisher IEEE Computer Society
Place of publication Los Alamitos, Calif.
Keyword(s) internet
web sites
data privacy
security of data
Summary We present findings from a longitudinal, empirical study of online privacy policies. Our research found that although online privacy policies have improved in quality and effectiveness since 2000, they still fall well short of the level of privacy assurance desired by consumers. This study has identified broad areas of deficiency in existing online privacy policies, and offers a solution in the form of an holistic framework for the development, factors and content of online privacy policies for organizations. Our study adds to existing theory in this area and, more immediately, will assist businesses concerned about the effect of privacy issues on consumer Web usage.
Notes This material is presented to ensure timely dissemination of scholarly and technical work. Copyright and all rights therein are retained by authors or by other copyright holders. All persons copying this information are expected to adhere to the terms and constraints invoked by each author's copyright. In most cases, these works may not be reposted without the explicit permission of the copyright holder.
ISBN 0769518745
9780769518749
Language eng
Field of Research 080609 Information Systems Management
Socio Economic Objective 970108 Expanding Knowledge in the Information and Computing Sciences
HERDC Research category E1 Full written paper - refereed
Copyright notice ©2003, IEEE
Persistent URL http://hdl.handle.net/10536/DRO/DU:30005153

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Every reasonable effort has been made to ensure that permission has been obtained for items included in DRO. If you believe that your rights have been infringed by this repository, please contact drosupport@deakin.edu.au.