Segmenting the local market for cultural tourist attractions: a case of Melbourne, Australia

Hede, Anne-Marie, Hall, John and O'Mahony, G. Barry 2004, Segmenting the local market for cultural tourist attractions: a case of Melbourne, Australia, in Proceedings of Tourism: State of the Art II, Scottish Hotel School, Glasgow, Scotland, pp. 1-18.

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Title Segmenting the local market for cultural tourist attractions: a case of Melbourne, Australia
Author(s) Hede, Anne-Marie
Hall, John
O'Mahony, G. Barry
Conference name Tourism : state of the art II. Conference (2004: Glasgow, Scotland)
Conference location Glasgow, Scotland
Conference dates 27-30 June 2004
Title of proceedings Proceedings of Tourism: State of the Art II
Editor(s) MacLellan, Rory
Publication date 2004
Conference series Tourism: State of the Art Conference
Start page 1
End page 18
Publisher Scottish Hotel School
Place of publication Glasgow, Scotland
ISBN 0954803906
9780954803902
Language eng
Field of Research 150599 Marketing not elsewhere classified
Socio Economic Objective 970115 Expanding Knowledge in Commerce, Management, Tourism and Services
HERDC Research category E1 Full written paper - refereed
Persistent URL http://hdl.handle.net/10536/DRO/DU:30005420

Document type: Conference Paper
Collections: School of Management and Marketing
Higher Education Research Group
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