The development of cultural entrepreneurs through new venture cases in the business classroom

Radbourne, Jennifer 2006, The development of cultural entrepreneurs through new venture cases in the business classroom, in Interactive learning: the next generation : Proceedings of the 2006 23rd World Association for Case Method Research and Application conference, World Association for Case Method Research & Application, Needham, MA, pp. 105-112.

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Title The development of cultural entrepreneurs through new venture cases in the business classroom
Author(s) Radbourne, Jennifer
Conference name World Association for Case Method Research and Application. Conference (23rd : 2006, Brisbane, Qld.)
Conference location Queensland University of Technology, Brisbane, Queensland
Conference dates 2-6 July 2006
Title of proceedings Interactive learning: the next generation : Proceedings of the 2006 23rd World Association for Case Method Research and Application conference
Editor(s) Smith, Denise
Piffault-Hafsi, Joelle
Rosker, Eduardo
Camerius, James
Publication date 2006
Conference series World Association for Case Method Research and Application Conference
Start page 105
End page 112
Publisher World Association for Case Method Research & Application
Place of publication Needham, MA
Keyword(s) Creative industries
Cultural entrepreneurs
Case method
Summary Artists and workers in the creative industries who embody the essence of creativity are thwart by economic values in delivering their art work or creative concept to consumers. This is particularly evident for students in courses in creative industries who graduate with entrepreneurial aspirations, but not the means to pitch their creative concept or build the business model for the new venture. This paper analyses a university business course developed to take cultural entrepreneurs through venture building as a live case in the creative economy.
ISSN 1931-7549
Language eng
Field of Research 150399 Business and Management not elsewhere classified
HERDC Research category E1.1 Full written paper - refereed
Copyright notice ©2006, WACRA
Persistent URL http://hdl.handle.net/10536/DRO/DU:30006235

Document type: Conference Paper
Collection: School of Communication and Creative Arts
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