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Revisiting the typology of complaining behaviour: the context of self-service technologies

Robertson, Nichola and Shaw, Robin 2007, Revisiting the typology of complaining behaviour: the context of self-service technologies, in Flexible marketing in an unpredictable world : proceedings of the 36th EMAC conference held 22-25 May 2007, Reykjavik, Iceland., European Marketing Academy, Iceland.

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Title Revisiting the typology of complaining behaviour: the context of self-service technologies
Author(s) Robertson, Nichola
Shaw, Robin
Conference name European Marketing Academy (36th : 2007 : Reykjavik, Iceland)
Conference location Reykjavik University, Iceland
Conference dates 22-25 May 2007
Title of proceedings Flexible marketing in an unpredictable world : proceedings of the 36th EMAC conference held 22-25 May 2007, Reykjavik, Iceland.
Editor(s) [Unknown]
Publication date 2007
Conference series European Marketing Academy Conference
Publisher European Marketing Academy
Place of publication Iceland
Keyword(s) consumer complaining behaviour; self-service technologies; measurement; typology
Language eng
Field of Research 150599 Marketing not elsewhere classified
HERDC Research category E1 Full written paper - refereed
Copyright notice ©2007, The Authors
Persistent URL http://hdl.handle.net/10536/DRO/DU:30008010

Document type: Conference Paper
Collections: Deakin Graduate School of Business
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Every reasonable effort has been made to ensure that permission has been obtained for items included in DRO. If you believe that your rights have been infringed by this repository, please contact drosupport@deakin.edu.au.