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Comparative analysis of student perceptions : impact on satisfaction among international postgraduate students from China, India, Indonesia and Thailand

Arambewela, Rodney and Hall, John 2007, Comparative analysis of student perceptions : impact on satisfaction among international postgraduate students from China, India, Indonesia and Thailand, in AM 2007 : Marketing theory into practice : 2007 Academy of Marketing Conference, Kingston Business School, Surrey, England, pp. 1-13.

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Title Comparative analysis of student perceptions : impact on satisfaction among international postgraduate students from China, India, Indonesia and Thailand
Author(s) Arambewela, Rodney
Hall, John
Conference name Academy of Marketing Conference (2007 : Surrey, England)
Conference location Surrey, England
Conference dates 3-6 July 2007
Title of proceedings AM 2007 : Marketing theory into practice : 2007 Academy of Marketing Conference
Editor(s) Dall'Olmo Riley, Francesca
Lomax, Wendy
Robinson, Helen
Publication date 2007
Conference series Academy of Marketing Conference
Start page 1
End page 13
Publisher Kingston Business School
Place of publication Surrey, England
Summary The paper undertakes a comparative analysis of the gap in student expectations and perceptions on key service quality factors influencing the choice of Australia as a study destination by international postgraduate students of Asian origin and their relationship with student satisfaction. Based on the theoretical framework of expectancy-disconfirmation paradigm, the paper examines the differences in student perceptions of the level of service quality related to the key factors of choice among four groups of students from China, India, Indonesia and Thailand using structural equation modelling, ANOV A and MANOV A. It concludes with strategic implications for universities.
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ISBN 1872058094
9781872058146
Language eng
Field of Research 150599 Marketing not elsewhere classified
Socio Economic Objective 970115
HERDC Research category E1 Full written paper - refereed
ERA Research output type E Conference publication
Copyright notice ©2007, Kingston Business School
Persistent URL http://hdl.handle.net/10536/DRO/DU:30008134

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