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Managing social and intellectual capital to inform design and development of learning objects : issues, applications and technologies

Creed, Andrew and Swanson, Donald 2007, Managing social and intellectual capital to inform design and development of learning objects : issues, applications and technologies, in ANZAM 2007 : Managing our intellectual and social capital, Promaco Conventions, Canning Bridge, W.A., pp. 3-22.

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Title Managing social and intellectual capital to inform design and development of learning objects : issues, applications and technologies
Author(s) Creed, Andrew
Swanson, Donald
Conference name Australian and New Zealand Academy of Management Conference (21st : 2007 : Sydney, N.S.W.)
Conference location Sydney, N.S.W.
Conference dates 4-7 December 2007
Title of proceedings ANZAM 2007 : Managing our intellectual and social capital
Editor(s) Chapman, Ross
Publication date 2007
Conference series Australian and New Zealand Academy of Management Conference
Start page 3
End page 22
Total pages 19
Publisher Promaco Conventions
Place of publication Canning Bridge, W.A.
Keyword(s) organisational performance
human capital
intellectual capital
interpersonal communication
leadership development
management effectiveness
Summary The purpose of this paper is to present and analyse a case example of the development and implementation of a digital learnmg object in context with academic literature in the field. The paper's content describes the creation of a multimedia learning object from conception in 2004 to completion m 2006. Provided is the rationale and outcome of a strategically funded University project aimed at illuminating an industrial case study of good management and communication practices for use in classrooms throughout the entire university. This paper is intended to act as a guide for others. Our experience as academics in successful dialogue With educational technologists will inspire and inform those embarking on similar projects, and aspects of it will generalise to development and implementation Issues for other kinds of learning objects.
ISBN 1863081402
9781863081405
Language eng
Field of Research 150312 Organisational Planning and Management
Socio Economic Objective 970115 Expanding Knowledge in Commerce, Management, Tourism and Services
HERDC Research category E1 Full written paper - refereed
ERA Research output type E Conference publication
Copyright notice ©2007, ANZAM
Persistent URL http://hdl.handle.net/10536/DRO/DU:30008184

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