Career planning and development in elite sport : an AFL perspective
Morris, Leanne and Cherry, Michael 2007, Career planning and development in elite sport : an AFL perspective, in ANZAM 2007 : Managing our intellectual and social capital, Promaco Conventions, Canning Bridge, W.A., pp. 1-16.
This paper examines career development in elite sport, specifically the perceptions of Australian Football League (AFL) players on the career development programs offered by the AFL Players Association. HRM literature reveals considerable research in the area of career planning and development. There is however a paucity of research into career planning for elite athletes in Australia. While overseas studies indicate a lack of career planning by elite athletes for their life after sport, that is not the findings of this research. This pilot study reveals that AFL Players not only recognise the need for and value of career planning, they actively utilise the AFL Players Association, Player Development program, in particular the training and development and guidance aspects of the program, This research is useful because it provides feedback to those who formulate such programs to better cater for and create more focused programs. It also provides the basis for further research across the sport and the potential to test its applicability across other elite sports.