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Traditional Australian media organisations adoption of the World Wide Web

Burdenand, Darren, Joyce, Philip and Mustard, Jamie 2002, Traditional Australian media organisations adoption of the World Wide Web, in Seeking success in e-business : a multidisciplinary approach, Kluwer Academic Publishers, Norwell, Mass., pp. 603-619.


Title Traditional Australian media organisations adoption of the World Wide Web
Author(s) Burdenand, Darren
Joyce, Philip
Mustard, Jamie
Conference name IFIP TC8/WG8.4 Working Conference on E-Business: Multidisciplinary Research and Practice (2nd : 2002 : Copenhagen, Denmark)
Conference location Copenhagen, Denmark
Conference dates 9-11 June 2002
Title of proceedings Seeking success in e-business : a multidisciplinary approach
Editor(s) Andersen, Kim Viborg
Bjorn-Andersen
Publication date 2002
Start page 603
End page 619
Publisher Kluwer Academic Publishers
Place of publication Norwell, Mass.
Summary The aim of this paper is it to identify whether Australian media companies moved online with a clear business model in mind or in an ad-hoc manner. In-depth interviews were conducted with four Interact media managers from two large Australian media organisations. All four had been involved in Web publishing from its early stages and had extensive knowledge of the development of Web publishing in the industry. The interviews focused on the period around the mid 1990's when the early development of the organisations' websites took place. We also review an analytical approach of examining narratives from research interviews developed by Davidson (Davidson 1997) and Mishler (Mishler1986a, 1986b).
ISBN 1402074506
9781402074509
Language eng
Field of Research 080699 Information Systems not elsewhere classified
HERDC Research category E1 Full written paper - refereed
Persistent URL http://hdl.handle.net/10536/DRO/DU:30009547

Document type: Conference Paper
Collection: School of Information Systems
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