Integration of an internet-driven supply chain for a medium-size e-commerce company

Maurici, Ricki and Cybulski, Jacob 2002, Integration of an internet-driven supply chain for a medium-size e-commerce company, in Seeking success in e-business : a multidisciplinary approach, Kluwer Academic Publishers, Boston, Mass., pp. 385-402.

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Title Integration of an internet-driven supply chain for a medium-size e-commerce company
Author(s) Maurici, Ricki
Cybulski, JacobORCID iD for Cybulski, Jacob
Conference name IFIP TC8/WG8.4 Working Conference on E-Business: Multidisciplinary Research and Practice (2nd : 2002 : Copenhagen, Denmark)
Conference location Copenhagen, Denmark
Conference dates 9-11 June 2002
Title of proceedings Seeking success in e-business : a multidisciplinary approach
Editor(s) Andersen, K.
Bjorn-Andersen, N.
Publication date 2002
Conference series IFIP TC8/WG8.4 Working Conference on E-Business
Start page 385
End page 402
Publisher Kluwer Academic Publishers
Place of publication Boston, Mass.
Summary This research aimed at discovering the benefits and challenges of integration across a company's e-supply chain. The research involved a single case study of an Australian e-commerce company. In our work, we first formed a framework of benefits and challenges for e-supply chain integration, which was based on the beliefs held by management consultants. After conducting interviews with various organisational stakeholders of an e-commerce company, we found that although some of the elicited opinions matched those expressed by consultants, others provided their refinement in respect to a medium size, rapidly evolving, start-up company. We also discovered challenges, seemingly ignored by the consultants, which concerned changing market conditions and limited economies of scale perceived as seriously impeding SCM integration. Also, the ability to develop and maintain scalable and effective information systems was found to impact the capacity to integrate services across the e-supply chain. The case study's single most important contribution was to bring to our attention the importance of organisational and environmental maturity in the strategic planning of the supply chain management process.

ISBN 1402074506
Language eng
Field of Research 080610 Information Systems Organisation
Socio Economic Objective 970108 Expanding Knowledge in the Information and Computing Sciences
HERDC Research category E1 Full written paper - refereed
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Document type: Conference Paper
Collection: School of Information and Business Analytics
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