Webb, Geoffrey, Butler, Douglas and Newlands, Douglas 2003, On detecting differences between groups, in KDD-2003 : proceedings of the Ninth ACM SIGKDD International Conference on Knowledge Discovery and Data Mining : August 24-27, 2003, Washington, D.C., Association for Computing Machinery, New York, N.Y., pp. 256-265.
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KDD-2003 : proceedings of the Ninth ACM SIGKDD International Conference on Knowledge Discovery and Data Mining : August 24-27, 2003, Washington, D.C.
Editor(s)
Domingos, Pedro Faloutsos, Christos
Publication date
2003
Start page
256
End page
265
Publisher
Association for Computing Machinery
Place of publication
New York, N.Y.
Summary
Understanding the differences between contrasting groups is a fundamental task in data analysis. This realization has led to the development of a new special purpose data mining technique, contrast-set mining. We undertook a study with a retail collaborator to compare contrast-set mining with existing rule-discovery techniques. To our surprise we ob- served that straightforward application of an existing commercial rule-discovery system, Magnum Opus, could successfully perform the contrast-set-mining task. This led to the realization that contrast-set mining is a special case of the more general rule-discovery task. We present the results of our study together with a proof of this conclusion.
ISBN
1581137370 9781581137378
Language
eng
Field of Research
080605 Decision Support and Group Support Systems
Socio Economic Objective
970108 Expanding Knowledge in the Information and Computing Sciences