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From websites to portals: success factors For business community portals

Fisher, Julie and Craig, Annemieke 2004, From websites to portals: success factors For business community portals, in European IS profession in the global networking environment : proceedings of the 12th European Conference on Information Systems, Turku, Finland, June 14 - 16, 2004, Turku School of Economics and Business Administration, Turku, Finland, pp. 1-12.

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Title From websites to portals: success factors For business community portals
Author(s) Fisher, Julie
Craig, Annemieke
Conference name European Conference on Information Systems (12th : 2004 : Turku, Finland)
Conference location Turku, Finland
Conference dates 14-16 June 2004
Title of proceedings European IS profession in the global networking environment : proceedings of the 12th European Conference on Information Systems, Turku, Finland, June 14 - 16, 2004
Editor(s) [Unknown]
Publication date 2004
Start page 1
End page 12
Publisher Turku School of Economics and Business Administration
Place of publication Turku, Finland
Keyword(s) e-commerce
portal
small business
Summary Many Governments are using funding initiatives to encourage businesses, particularly small businesses to adopt e-commerce technology. One currently popular approach in Australia, has been to fund internet portal developments with a specific community or business focus. The success of such portals however, as with many Web developments has been mixed. This paper reports on the establishment of a B2B portal in Australia. The paper explores issues and expectations from the perspective of the business people involved. A survey was conducted amongst the participants of the portal shortly after it was launched. Then follow-up interviews were conducted with business owners 2 years later just before the portal closed. The researchers sought to understand what the business community expected from the portal and to identify what factors contribute to success. The research found that in addition to the factors identified through the literature that, technological readiness of business owners, understanding the business community, realizing business value and managing participant’s expectations are also factors impacting on success. A model is proposed to describe the success factors.
Notes Also Titled : ECIS 2004
ISBN 9515641926
9789515641922
Language eng
Field of Research 150399 Business and Management not elsewhere classified
HERDC Research category E1 Full written paper - refereed
Copyright notice ©2004, Turku School of Economics and Business Administration
Persistent URL http://hdl.handle.net/10536/DRO/DU:30009630

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