Localize global codes of ethics

Svensson, Goran and Wood, Greg 2005, Localize global codes of ethics, in Macromarketing at 30 : Discourse, Diversity and Distinction : Papers of the 30th Annual Macromarketing Conference, University of South Florida, St. Petersburg, Fla., pp. 112-117.

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Title Localize global codes of ethics
Author(s) Svensson, Goran
Wood, Greg
Conference name Macromarketing Society Conference (30th : 2005 : St Petersburg, Fla.)
Conference location St Petersburg, Fla.
Conference dates 28-31 May, 2005
Title of proceedings Macromarketing at 30 : Discourse, Diversity and Distinction : Papers of the 30th Annual Macromarketing Conference
Editor(s) Peterson, Mark
Hill, Ronald Paul
Publication date 2005
Conference series Macromarketing Society Conference
Start page 112
End page 117
Total pages 6 p.
Publisher University of South Florida
Place of publication St. Petersburg, Fla.
Notes Special Sub Theme: "Remember The Titans!"
Language eng
Field of Research 150599 Marketing not elsewhere classified
HERDC Research category E1 Full written paper - refereed
Persistent URL http://hdl.handle.net/10536/DRO/DU:30009676

Document type: Conference Paper
Collections: School of Management and Marketing
Higher Education Research Group
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