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Research designs in academic marketing journals

Svensson, Goran and Wood, Gregory 2006, Research designs in academic marketing journals, in AMS/KAMS 2006 : Cultural perspectives in marketing conference, Academy of Marketing Science/Korean Academy of Marketing Science, Seoul, Korea.

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Title Research designs in academic marketing journals
Author(s) Svensson, Goran
Wood, Gregory
Conference name Academy of Marketing Science/Korean Academy of Marketing Science (2006 : Seoul, Korea)
Conference location Seoul, Korea
Conference dates 12-15 July 2006
Title of proceedings AMS/KAMS 2006 : Cultural perspectives in marketing conference
Editor(s) Moon, Junyean
Publication date 2006
Conference series Academy of Marketing Science and Korean Academy of Marketing Science Conference
Publisher Academy of Marketing Science/Korean Academy of Marketing Science
Place of publication Seoul, Korea
Notes
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Language eng
Field of Research 150599 Marketing not elsewhere classified
Socio Economic Objective 970115 Expanding Knowledge in Commerce, Management, Tourism and Services
HERDC Research category E1 Full written paper - refereed
Copyright notice ©2006, Korean Academy of Marketing Science
Persistent URL http://hdl.handle.net/10536/DRO/DU:30009737
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