Hot marketing, cool profits / Roger Brooksbank

Adam, Stewart 2003, Hot marketing, cool profits / Roger Brooksbank, Australian financial review, pp. 62.

Attached Files
Name Description MIMEType Size Downloads

Title Hot marketing, cool profits / Roger Brooksbank
Alternative title Book review: Hot marketing, cool profits
Author(s) Adam, Stewart
Journal name Australian financial review
Start page 62
Publisher John Fairfax and Sons
Place of publication Sydney, N.S.W.
Publication date 2003-02-14
ISSN 0404-2018
1444-9900
Language eng
Field of Research 150599 Marketing not elsewhere classified
HERDC Research category M Media article
Persistent URL http://hdl.handle.net/10536/DRO/DU:30015259

Document type: Journal Article
Collection: School of Management and Marketing
Connect to link resolver
 
Unless expressly stated otherwise, the copyright for items in DRO is owned by the author, with all rights reserved.

Versions
Version Filter Type
Access Statistics: 398 Abstract Views, 0 File Downloads  -  Detailed Statistics
Created: Wed, 12 Nov 2008, 12:53:22 EST

Every reasonable effort has been made to ensure that permission has been obtained for items included in DRO. If you believe that your rights have been infringed by this repository, please contact drosupport@deakin.edu.au.