Gombault, Anne and Rentschler, Ruth 2009, Accessibilitė. In Gombault, Anne, Pécheux, Florine-Livat and Durrieu, François (ed), L'AlphaBEM des industries créatives, Bordeaux Ecole de Management, BEM, [Bordeaux, France].

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Title Accessibilitė
Translated title Accessibility
Author(s) Gombault, Anne
Rentschler, Ruth
Title of book L'AlphaBEM des industries créatives
Editor(s) Gombault, Anne
Pécheux, Florine-Livat
Durrieu, François
Publication date 2009
Total pages 350 p.
Publisher Bordeaux Ecole de Management, BEM
Place of Publication [Bordeaux, France]
Keyword(s) participation
comportement du consommateur culturel
marketing experientiel
zones recreatives
Summary Le developpement des industries creatives est largement lie a I'accessibilite
de I'offre culturelle pour les publics et a leur integration socialepar la culture.
Notes Vous pouvez commander l'ouvrage par mail:
You can order the book by mail:
Language fre
Field of Research 199999 Studies in Creative Arts and Writing not elsewhere classified
Socio Economic Objective 950104 The Creative Arts (incl. Graphics and Craft)
HERDC Research category D2 Reference work
HERDC collection year 2009
Copyright notice ©2009, BEM
Persistent URL

Document type: Book Chapter
Collections: Faculty of Business and Law
School of Management and Marketing
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