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Understanding the impact of situational components in hospitality retailing : the case of Irish theme pubs

O'Mahony, Barry, Hall, John and Binney, Wayne 2008, Understanding the impact of situational components in hospitality retailing : the case of Irish theme pubs, in Global cases on hospitality industry, Routledge, New York, N.Y., pp.245-264.

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Title Understanding the impact of situational components in hospitality retailing : the case of Irish theme pubs
Author(s) O'Mahony, Barry
Hall, John
Binney, Wayne
Title of book Global cases on hospitality industry
Editor(s) Jauhari, Vinnie
Publication date 2008
Chapter number 11
Total chapters 26
Start page 245
End page 264
Total pages 20
Publisher Routledge
Place of Publication New York, N.Y.
Keyword(s) hospitality industry
Irish pubs
ISBN 9780789034151
9780789034168
Language eng
Field of Research 150604 Tourism Marketing
HERDC Research category B1 Book chapter
Copyright notice ©2008, The Haworth Press
Persistent URL http://hdl.handle.net/10536/DRO/DU:30016991
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