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Applying critical discourse analysis in strategic management research

Phillips, Nelson, Sewell, Graham and Jaynes, Steve 2008, Applying critical discourse analysis in strategic management research, Organizational research methods, vol. 11, no. 4, pp. 770-789, doi: 10.1177/1094428107310837.

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Title Applying critical discourse analysis in strategic management research
Author(s) Phillips, Nelson
Sewell, Graham
Jaynes, Steve
Journal name Organizational research methods
Volume number 11
Issue number 4
Start page 770
End page 789
Total pages 20
Publisher Sage
Place of publication Thousand Oaks, Calif.
Publication date 2008-10-01
ISSN 1094-4281
Keyword(s) strategy
social construction
critical discourse analysis
strategic change
Summary Critical discourse analysis has become an increasingly popular methodology in organization and management studies. In this article, the authors explore the potential for this methodology to be more widely used in strategic management research. They begin by identifying three research approaches that, to a greater or lesser extent, share a concern with the relationship between language and the formulation and implementation of strategy—strategy as a system of shared meaning, strategy as text and talk, and strategy as truth. They then discuss how critical discourse analysis can be used to extend and develop these approaches by exploiting their underlying complementarities. Finally, using the example of a recently completed case study of strategic change in a large banking and financial services institution, they explore the practical implications of applying critical discourse analysis in strategic management research.
Language eng
DOI 10.1177/1094428107310837
Field of Research 150312 Organisational Planning and Management
Socio Economic Objective 970115 Expanding Knowledge in Commerce, Management, Tourism and Services
HERDC Research category C1 Refereed article in a scholarly journal
Copyright notice ©2008, Sage
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Document type: Journal Article
Collection: Deakin Graduate School of Business
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