The institutional foundation of materialism in western societies Kilbourne, William, Dorsch, Michael, McDonagh, Pierre, Urien, Bertrand, Prothero, Andrea, Grunhagen, Marko, Polonsky, Michael, Marshall, David, Foley, Janice and Bradshaw, Alan 2009, The institutional foundation of materialism in western societies, Journal of macromarketing, vol. 29, no. 3, pp. 259-278, doi: 10.1177/0276146709334298. Attached Files Name Description MIMEType Size Downloads Title The institutional foundation of materialism in western societies Author(s) Kilbourne, William Dorsch, Michael McDonagh, Pierre Urien, Bertrand Prothero, Andrea Grunhagen, Marko Polonsky, Michael orcid.org/0000-0003-2395-1311 Marshall, David Foley, Janice Bradshaw, Alan Journal name Journal of macromarketing Volume number 29 Issue number 3 Start page 259 End page 278 Total pages 20 Publisher Sage Publications Place of publication Thousand Oaks, Calif. Publication date 2009-09 ISSN 0276-1467 1552-6534 Keyword(s) materialism dominant social paradigm structural equations institutions Summary Studies of materialism have increased in recent years, and most of these studies examine various aspects of materialism including its individual or social consequences. However, understanding, and possibly shaping, a society’s materialistic tendencies requires a more complete study of the relationship between a society’s institutional patterns and the acceptance of materialism by its members. Consequently, the current study examines five of the institutional antecedents of materialism to understand better how and why it develops as a mode of consumption within a society. More specifically, a model relating materialism and a set of institutionalized patterns of social behavior referred to as the dominant social paradigm was developed and tested in a study of seven industrial, market-based countries. The results suggest that the economic, technological, political, anthropocentric, and competition institutions making up the dominant social paradigm are all positively related to materialism. The implications of the relationship are then discussed. Language eng DOI 10.1177/0276146709334298 Field of Research 150506 Marketing Theory HERDC Research category C1 Refereed article in a scholarly journal HERDC collection year 2009 Copyright notice ©2009, SAGE Publications Persistent URL http://hdl.handle.net/10536/DRO/DU:30020743 Document type: Journal Article Collections: Faculty of Business and Law School of Management and Marketing Higher Education Research Group Related Links Link Description Connect to published version (restricted access) Go to link with your DU access privileges     Unless expressly stated otherwise, the copyright for items in DRO is owned by the author, with all rights reserved. Versions Version Filter Type Tue, 27 Oct 2009, 14:31:11 EST Wed, 28 Oct 2009, 10:20:36 EST Wed, 28 Oct 2009, 10:21:58 EST Mon, 04 Apr 2011, 14:54:43 EST Mon, 20 Feb 2012, 13:09:39 EST Mon, 16 Jun 2014, 13:29:33 EST Filtered Full Citation counts:   Cited 20 times in TR Web of Science Cited 23 times in Scopus Search Google Scholar Access Statistics: 683 Abstract Views, 6 File Downloads  -  Detailed Statistics Created: Tue, 27 Oct 2009, 14:31:08 EST by Katrina Fleming

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