Openly accessible

Marketing-China and getting it right

Chung, Mona 2008, Marketing-China and getting it right, China business success stories.

Attached Files
Name Description MIMEType Size Downloads
chung-marketingchina-2008.pdf Published version application/pdf 34.13KB 30

Title Marketing-China and getting it right
Author(s) Chung, Mona
Journal name China business success stories
Publisher China Success Stories
Place of publication Utrecht, The Netherlands
Publication date 2008
Summary China has become a synonym for future business growth. It is the business nirvana of the 21st century. It is the place to be. Companies are scrambling to get a share of the action. Not a day passes without some company making an announcement of an investment in their future which involves China.
Notes Article located from China Business Success Stories: http://www.chinasuccessstories.com

Every reasonable effort has been made to ensure that permission has been obtained for items included in Deakin Research Online. If you believe that your rights have been infringed by this repository, please contact drosupport@deakin.edu.au

Language eng
Field of Research 150599 Marketing not elsewhere classified
Socio Economic Objective 970115 Expanding Knowledge in Commerce, Management, Tourism and Services
HERDC Research category CN.1 Other journal article
HERDC collection year 2008
Copyright notice ©2008, China Success Stories
Persistent URL http://hdl.handle.net/10536/DRO/DU:30020876

Document type: Journal Article
Collections: School of Management and Marketing
Open Access Collection
Connect to link resolver
 
Link to Related Work
 
Unless expressly stated otherwise, the copyright for items in DRO is owned by the author, with all rights reserved.

Every reasonable effort has been made to ensure that permission has been obtained for items included in DRO. If you believe that your rights have been infringed by this repository, please contact drosupport@deakin.edu.au.

Versions
Version Filter Type
Access Statistics: 481 Abstract Views, 30 File Downloads  -  Detailed Statistics
Created: Mon, 16 Nov 2009, 06:52:24 EST

Every reasonable effort has been made to ensure that permission has been obtained for items included in DRO. If you believe that your rights have been infringed by this repository, please contact drosupport@deakin.edu.au.