The master of talkback radio

Long, Colin 2007, The master of talkback radio, Eureka street, vol. 17, no. 8, pp. 9-10.

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Title The master of talkback radio
Author(s) Long, Colin
Journal name Eureka street
Volume number 17
Issue number 8
Start page 9
End page 10
Total pages 2
Publisher Jesuit Publications
Place of publication Richmond, Vic.
Publication date 2007-05-03
ISSN 1036-1758
Summary A case illustrates why politicians like talkback radio. By going on talkback they can appear to be available in an open and unstructured forum, reaching out over the heads of the media to constituents. But far from being open and unmediated, talkback is a highly controlled and contrived forum. Guests like John Howard have the last word, and talkback hosts, Jon Faine included, make sure that they get it. As quantity always seems to win out over quality in mainstream radio, and brevity over depth, the emphasis is on giving as many callers as possible the chance to ask a question. The result is a few rushed seconds of questioning from the caller and a couple of minutes of spin in return from the politician, with no chance for the caller to push the issue further.
Language eng
Field of Research 190301 Journalism Studies
HERDC Research category M Media article
Copyright notice ©2007,
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Document type: Journal Article
Collections: Faculty of Arts and Education
School of History, Heritage and Society
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