Public relations in the third sector

Demetrious, Kristin 2009, Public relations in the third sector, in Public relations : theory and practice, Allen and Unwin, Crows Nest, N.S.W., pp.443-471.

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Title Public relations in the third sector
Author(s) Demetrious, Kristin
Title of book Public relations : theory and practice
Editor(s) Johnston, Jane
Zawawi, Clara
Publication date 2009
Chapter number 16
Total chapters 16
Start page 443
End page 471
Total pages 29
Publisher Allen and Unwin
Place of Publication Crows Nest, N.S.W.
Keyword(s) public relations
third sector groups
activism
Summary This chapter explore the growth of the third sector (NGOs, not for profits and community action groups) and their use of communication techniques from a socio-cultural perspective.
ISBN 9781741756272
Edition 3rd ed
Language eng
Field of Research 200199 Communication and Media Studies not elsewhere classified
200101 Communication Studies
Socio Economic Objective 950299 Communication not elsewhere classified
HERDC Research category B1 Book chapter
HERDC collection year 2009
Copyright notice ©2009, Jane Johnston and Clara Zawawi
Persistent URL http://hdl.handle.net/10536/DRO/DU:30028609

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Created: Mon, 17 May 2010, 11:35:51 EST by Kristin Demetrious

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