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Online corporate social responsibility communication by Australian SMEs : a framework for website analysis

Parker, Craig M., Zutshi, Ambika and Fraunholz, Bardo 2010, Online corporate social responsibility communication by Australian SMEs : a framework for website analysis, in Bled 2010 : Proceedings of the 23rd Bled eConference : eTrust : implications for the individual, enterprises and society, University of Maribor, Bled, Slovenia, pp. 509-523.

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Title Online corporate social responsibility communication by Australian SMEs : a framework for website analysis
Author(s) Parker, Craig M.
Zutshi, Ambika
Fraunholz, Bardo
Conference name Bled eConference eCollaboration (23rd : 2008 : Bled Slovenia)
Conference location Bled, Slovenia
Conference dates 20-23 Jun. 2010
Title of proceedings Bled 2010 : Proceedings of the 23rd Bled eConference : eTrust : implications for the individual, enterprises and society
Editor(s) [Unknown]
Publication date 2010
Conference series Bled eConference
Start page 509
End page 523
Total pages 15
Publisher University of Maribor
Place of publication Bled, Slovenia
Keyword(s) SME
environmental sustainability
social responsibility
website
Australia
Summary There has been almost no IS related corporate social responsibility (CSR) research on small and medium enterprises (SMEs), and most non-IS research does not examine how SMEs use websites to communicate their CSR initiatives. This paper develops and applies a framework to report on the results of an exploratory content analysis of 33 Australian SME websites in the Information Media/Telecommunications and Accommodation/ Food Services sectors which communicate CSR initiatives online.
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Language eng
Field of Research 150314 Small Business Management
Socio Economic Objective 950402 Business Ethics
HERDC Research category E1 Full written paper - refereed
HERDC collection year 2010
Persistent URL http://hdl.handle.net/10536/DRO/DU:30029462

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Every reasonable effort has been made to ensure that permission has been obtained for items included in DRO. If you believe that your rights have been infringed by this repository, please contact drosupport@deakin.edu.au.