Using grounded theory in sport management research

Sotiriadou, Kalliopi and Shilbury, David 2010, Using grounded theory in sport management research, International journal of sport management and marketing, vol. 8, no. 3/4, pp. 181-202.

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Title Using grounded theory in sport management research
Author(s) Sotiriadou, Kalliopi
Shilbury, David
Journal name International journal of sport management and marketing
Volume number 8
Issue number 3/4
Start page 181
End page 202
Publisher Indersicence Publishers
Place of publication Olney, England
Publication date 2010
ISSN 1475-8962
1740-2808
Keyword(s) Qualitative research
Grounded theory
Sport management research
CCM
Constant comparative method
Summary This paper argues for Grounded Theory (GT) to be more widely used to allow emergence of socially constructed sport related processes. The aim of GT is to explain social phenomena and the resources that are required to support social processes. GT is attractive to researchers as it uses the natural setting where the phenomena studied takes place to examine and understand social constructions. This paper demonstrates the importance of using GT by using a sport management study to exemplify GT processes and assess its efficacy in the discipline. Integration of GT method will strengthen sport management research and enable researchers understand social constructions associated with sport.
Language eng
Field of Research 150404 Sport and Leisure Management
Socio Economic Objective 970115 Expanding Knowledge in Commerce, Management, Tourism and Services
HERDC Research category C1 Refereed article in a scholarly journal
Persistent URL http://hdl.handle.net/10536/DRO/DU:30032190

Document type: Journal Article
Collections: Faculty of Business and Law
School of Management and Marketing
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