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The new greenwash? Potential marketing problems with carbon offsets

Polonsky, Michael J., Grau, Stacy Landreth and Garma, Romana 2010, The new greenwash? Potential marketing problems with carbon offsets, International journal of business studies, vol. 18, no. 1, Special Issue : Environmental Sustainability and Business, pp. 49-54.

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Title The new greenwash? Potential marketing problems with carbon offsets
Author(s) Polonsky, Michael J.
Grau, Stacy Landreth
Garma, Romana
Journal name International journal of business studies
Volume number 18
Issue number 1
Season Special Issue : Environmental Sustainability and Business
Start page 49
End page 54
Total pages 6
Publisher Edith Cowan University
Place of publication Bunbury, W.A.
Publication date 2010-06
ISSN 1320-7156
Language eng
Field of Research 150503 Marketing Management (incl Strategy and Customer Relations)
Socio Economic Objective 910403 Marketing
HERDC Research category C1 Refereed article in a scholarly journal
Copyright notice ©2010, Edith Cowan University
Persistent URL http://hdl.handle.net/10536/DRO/DU:30033004

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Every reasonable effort has been made to ensure that permission has been obtained for items included in DRO. If you believe that your rights have been infringed by this repository, please contact drosupport@deakin.edu.au.