More than Ballyhoo? : The importance of understanding film consumption in Australia
Bowles, Kate, Maltby, Richard, Verhoeven, Deb and Walsh, Mike 2007, More than Ballyhoo? : The importance of understanding film consumption in Australia, Metro, vol. 152, pp. 96-101.
Attached Files
(Some files may be inaccessible until you login with your Deakin Research Online credentials)
Name
Description
MIMEType
Size
Downloads
Title
More than Ballyhoo? : The importance of understanding film consumption in Australia
We have all become used to reading stories filled with alarm and recrimination, or (more rarely) tentative optimism concerning the local production industry's percentage of the domestic box office. This blunt but exploitable indicator greatly simplifies the interaction between film product and its consumer.
Language
eng
Field of Research
190201 Cinema Studies 200203 Consumption and Everyday Life