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Assessing the social impact of charitable organizations—four alternative approaches

Polonsky, Michael and Grau, Stacy Landreth 2011, Assessing the social impact of charitable organizations—four alternative approaches, International journal of nonprofit and voluntary sector marketing, vol. 16, no. 2, pp. 195-211.

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Title Assessing the social impact of charitable organizations—four alternative approaches
Author(s) Polonsky, Michael
Grau, Stacy Landreth
Journal name International journal of nonprofit and voluntary sector marketing
Volume number 16
Issue number 2
Start page 195
End page 211
Publisher John Wiley & Sons
Place of publication West Sussex, England
Publication date 2011-05
ISSN 1465-4520
Language eng
Field of Research 150503 Marketing Management (incl Strategy and Customer Relations)
Socio Economic Objective 910403 Marketing
HERDC Research category C1 Refereed article in a scholarly journal
HERDC collection year 2011
Copyright notice ©2010, John Wiley & Sons, Ltd.
Persistent URL http://hdl.handle.net/10536/DRO/DU:30034579

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