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Sample attrition bias in predicting adolescent susceptibility to smoking due to marketing.

Lee, Alvin Yiam Chuah, Li, George Jan Yao, Adams, Warren and Mizerski, Dick 2008, Sample attrition bias in predicting adolescent susceptibility to smoking due to marketing., in GMC 2008 : Journal of Korean Academy of Marketing Science Conference, [Korean Academy of Marketing Science], [Shanghai, China].

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Title Sample attrition bias in predicting adolescent susceptibility to smoking due to marketing.
Author(s) Lee, Alvin Yiam Chuah
Li, George Jan Yao
Adams, Warren
Mizerski, Dick
Conference name Global Marketing Conference (2008 : Shanghai, China)
Conference location Shanghai, China
Conference dates 20-23 March 2008
Title of proceedings GMC 2008 : Journal of Korean Academy of Marketing Science Conference
Editor(s) [unknown]
Publication date 2008
Conference series Global Marketing Conference
Publisher [Korean Academy of Marketing Science]
Place of publication [Shanghai, China]
Notes
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Language eng
Field of Research 150599 Marketing not elsewhere classified
Socio Economic Objective 910403 Marketing
HERDC Research category E1.1 Full written paper - refereed
Copyright notice ©2008, Korean Academy of Marketing Science
Persistent URL http://hdl.handle.net/10536/DRO/DU:30036222

Document type: Conference Paper
Collections: School of Management and Marketing
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Every reasonable effort has been made to ensure that permission has been obtained for items included in DRO. If you believe that your rights have been infringed by this repository, please contact drosupport@deakin.edu.au.