Application of the theory of planned behavior for predicting financial salespeople's ethical intentions and actual behavior in a developing country

Ferdous, Ahmed and Polonsky, Michael 2011, Application of the theory of planned behavior for predicting financial salespeople's ethical intentions and actual behavior in a developing country, in 2011 Summer Marketing Educators’ Conference Proceedings : Marketing 2011: Delivering Value in Turbulent Times, American Marketing Association, Chicago, Ill., pp. 101-102.

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Title Application of the theory of planned behavior for predicting financial salespeople's ethical intentions and actual behavior in a developing country
Author(s) Ferdous, Ahmed
Polonsky, Michael
Conference name Summer Marketing Educators' Conference (2011 : San Francisco, Calif.)
Conference location San Francisco, California
Conference dates 5-7 Aug. 2011
Title of proceedings 2011 Summer Marketing Educators’ Conference Proceedings : Marketing 2011: Delivering Value in Turbulent Times
Editor(s) Noble, Stephanie M.
Publication date 2011
Start page 101
End page 102
Publisher American Marketing Association
Place of publication Chicago, Ill.
ISBN 0877573476
Language eng
Field of Research 150303 Corporate Governance and Stakeholder Engagement
Socio Economic Objective 950402 Business Ethics
HERDC Research category E3 Extract of paper
HERDC collection year 2011
Persistent URL http://hdl.handle.net/10536/DRO/DU:30036813

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