Developments in the Japanese beef market following import liberalisation

Chadee, Doren and Mori, Hiroshi 1996, Developments in the Japanese beef market following import liberalisation, Review of marketing and agricultural economics, vol. 64, no. 1, pp. 19-30.

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Title Developments in the Japanese beef market following import liberalisation
Author(s) Chadee, DorenORCID iD for Chadee, Doren
Mori, Hiroshi
Journal name Review of marketing and agricultural economics
Volume number 64
Issue number 1
Start page 19
End page 30
Total pages 12
Publisher Australian Agricultural Society
Place of publication Australia
Publication date 1996-04
ISSN 0034-6616
Keyword(s) import liberalisation
Japanese consumers
exchange rate
market size
Summary Over the last several years there has been increasing pressure on most western industrialised countries to liberalise trade for food and agricultural products and yet the full implications of freer trade are not always well understood. This paper attempts to fill this gap by reviewing the developments in the Japanese beef market following import liberalisation. We conclude that the Japanese beef market has experienced major structural changes over a relatively short period as a result of liberalising beef imports. The most apparent impact has been on Japanese consumers who have benefited from lower retail beef prices and a greater variety of beef cuts to choose from. The types and quality of beef imported have also changed and consequently major suppliers have adapted their production systems and their products to the changing taste and preferences of Japanese consumers. Beef exporters to Japan, on the other hand, have experienced declining wholesale prices but have, nevertheless, benefited from the growing size of the market. Developments in the wider economy, such as changes in the retail distribution systems and the exchange rate have also influenced the beef sector.
Language eng
Field of Research 159999 Commerce, Management, Tourism and Services not elsewhere classified
Socio Economic Objective 970115 Expanding Knowledge in Commerce, Management, Tourism and Services
HERDC Research category C1.1 Refereed article in a scholarly journal
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Document type: Journal Article
Collections: Faculty of Business and Law
School of Management and Marketing
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