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Indian media in a globalised world

Ranganathan, Maya and Rodrigues, Usha M. 2010, Indian media in a globalised world, Sage, New Delhi, India.

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Title Indian media in a globalised world
Author(s) Ranganathan, Maya
Rodrigues, Usha M.ORCID iD for Rodrigues, Usha M. orcid.org/0000-0003-4688-4625
Publication date 2010
Total pages xix, 275
Publisher Sage
Place of Publication New Delhi, India
Keyword(s) media
globalisation
Summary This book explores the transformation of Indian media in the context of two major developments: globalisation (which Sociologist Anthony Giddens terms as being ‘revolutionary’) and advances in communication technologies. It is rich in empirical details of how the Indian media has evolved in the past two decades, particularly in the context of potential to transform, construct and nurture particular identities in response to globalisation. The study of the transformation of Indian media is significant because not only has globalisation allowed access to a host of things hitherto represented as ‘foreign’ to Indian culture by the media, but it has also opened the floodgates for foreign media.

Adopting a multi-disciplinary approach, this book looks at the role of media in purveying political, economic and cultural identities, the current definitions of ‘we’, ‘they’, and the ‘other’, and how the ‘other’ is perceived in contemporary India. The discussions cover all forms of media, that is, newspaper, films, radio, television and online media, along with media policy and other economic challenges facing the media.
ISBN 9788132104018
Language eng
Field of Research 190301 Journalism Studies
Socio Economic Objective 950204 The Media
HERDC Research category A1.1 Books - authored - research
Persistent URL http://hdl.handle.net/10536/DRO/DU:30051396

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