Trust or consequences : build trust today or lose your market tomorrow McClaren, Nicholas 2003, Trust or consequences : build trust today or lose your market tomorrow, Journal of consumer marketing, vol. 21, no. 6, pp. 437-439. Attached Files Name Description MIMEType Size Downloads Title Trust or consequences : build trust today or lose your market tomorrow Author(s) McClaren, Nicholas orcid.org/0000-0002-8373-1436 Journal name Journal of consumer marketing Volume number 21 Issue number 6 Start page 437 End page 439 Total pages 3 Publisher Emerald Group Publishing Place of publication Bingley, England Publication date 2003 ISSN 0736-3761 Language eng Field of Research 159999 Commerce, Management, Tourism and Services not elsewhere classified Socio Economic Objective 970115 Expanding Knowledge in Commerce, Management, Tourism and Services HERDC Research category C4.1 Letter or note Persistent URL http://hdl.handle.net/10536/DRO/DU:30051945 Document type: Journal Article Collection: School of Management and Marketing Related Links Link Description Connect to published version (restricted access) Go to link with your DU access privileges     Unless expressly stated otherwise, the copyright for items in DRO is owned by the author, with all rights reserved. Versions Version Filter Type Tue, 16 Apr 2013, 11:17:39 EST Fri, 17 Oct 2014, 12:03:38 EST Mon, 22 Jan 2018, 13:38:48 EST Filtered Full Citation counts:   Cited 0 times in TR Web of Science Cited 0 times in Scopus Search Google Scholar Access Statistics: 48 Abstract Views, 0 File Downloads  -  Detailed Statistics Created: Tue, 16 Apr 2013, 11:17:39 EST

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