Analyzing changes in hotel customers’ expectations by trip mode

Liu, Shaowu, Law, Rob, Rong, Jia, Li, Gang and Hall, John 2013, Analyzing changes in hotel customers’ expectations by trip mode, International journal of hospitality management, vol. 34, pp. 359-371, doi: 10.1016/j.ijhm.2012.11.011.

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Title Analyzing changes in hotel customers’ expectations by trip mode
Author(s) Liu, Shaowu
Law, Rob
Rong, Jia
Li, GangORCID iD for Li, Gang
Hall, John
Journal name International journal of hospitality management
Volume number 34
Start page 359
End page 371
Total pages 13
Publisher Pergamon
Place of publication Oxford, England
Publication date 2013
ISSN 0278-4319
Keyword(s) eWOM
data mining
association rule
contrast analysis
sentiment mining
customer expectation
Language eng
DOI 10.1016/j.ijhm.2012.11.011
Field of Research 150503 Marketing Management (incl Strategy and Customer Relations)
Socio Economic Objective 910403 Marketing
HERDC Research category C1 Refereed article in a scholarly journal
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Created: Wed, 12 Jun 2013, 16:21:44 EST by Aysun Alpyurek

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