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Optimal motivation and governance of education agents : international student recruitment

O'Connell, Nadia and Wong, Ho Yin 2014, Optimal motivation and governance of education agents : international student recruitment. In Mukerji, Siran and Tripathi, Purnendu (ed), Handbook of research on transnational higher education, IGI Global, Hershey, Pa., pp.118-137.

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Title Optimal motivation and governance of education agents : international student recruitment
Author(s) O'Connell, Nadia
Wong, Ho Yin
Title of book Handbook of research on transnational higher education
Editor(s) Mukerji, Siran
Tripathi, Purnendu
Publication date 2014
Series Advances in Higher Education and Professional Development
Chapter number 7
Total chapters 37
Start page 118
End page 137
Total pages 20
Publisher IGI Global
Place of Publication Hershey, Pa.
ISBN 9781466644588
Language eng
Field of Research 150503 Marketing Management (incl Strategy and Customer Relations)
Socio Economic Objective 910403 Marketing
HERDC Research category B1 Book chapter
Copyright notice ©2014, IGI Global
Persistent URL http://hdl.handle.net/10536/DRO/DU:30052935

Document type: Book Chapter
Collection: Deakin Graduate School of Business
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Created: Thu, 13 Jun 2013, 14:44:37 EST by Aysun Alpyurek

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