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The effects of consumer personality on fashion consciousness and prestige sensitivity

Casidy Mulyanegara, Riza 2011, The effects of consumer personality on fashion consciousness and prestige sensitivity, in Asia-Pacific Advances in Consumer Research 2011, Association for Consumer Research, [Beijing, China], pp. 335-338.

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Title The effects of consumer personality on fashion consciousness and prestige sensitivity
Author(s) Casidy Mulyanegara, RizaORCID iD for Casidy Mulyanegara, Riza orcid.org/0000-0002-6836-245X
Conference name Association for Consumer Research (ACR) Asia-Pacific (2011 : Beijing, China)
Conference location Beijing, China
Conference dates 16-18 June 2011
Title of proceedings Asia-Pacific Advances in Consumer Research 2011
Editor(s) [Unknown]
Publication date 2011
Conference series Association for Consumer Research (ACR) Asia-Pacific
Start page 335
End page 338
Total pages 4
Publisher Association for Consumer Research
Place of publication [Beijing, China]
ISBN 091555268X
Language eng
Field of Research 150599 Marketing not elsewhere classified
Socio Economic Objective 910403 Marketing
HERDC Research category E1.1 Full written paper - refereed
Copyright notice ©2011, Association for Consumer Research
Persistent URL http://hdl.handle.net/10536/DRO/DU:30061069

Document type: Conference Paper
Collection: School of Management and Marketing
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Created: Wed, 26 Feb 2014, 13:01:18 EST by Riza Casidy

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