Beyond door-to-door : the implications of invited in-home selling

Harrison, Paul, Massi, Marta and Chalmers, Kathryn 2014, Beyond door-to-door : the implications of invited in-home selling, Journal of consumer affairs, vol. 48, no. 1, Spring 2014, pp. 195-221, doi: 10.1111/joca.12027.

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Title Beyond door-to-door : the implications of invited in-home selling
Author(s) Harrison, PaulORCID iD for Harrison, Paul orcid.org/0000-0003-4242-6627
Massi, Marta
Chalmers, Kathryn
Journal name Journal of consumer affairs
Volume number 48
Issue number 1
Season Spring 2014
Start page 195
End page 221
Total pages 27
Publisher Wiley-Blackwell
Place of publication Hoboken, N. J.
Publication date 2014
ISSN 0022-0078
1745-6606
Keyword(s) invited in-home selling (IIHS)
door-to-door selling
selling techniques
consumer
Notes Special Issue: The New Era in Consumer Protection Regulation
Language eng
DOI 10.1111/joca.12027
Field of Research 160510 Public Policy
Socio Economic Objective 910403 Marketing
HERDC Research category C1 Refereed article in a scholarly journal
Copyright notice ©2014, Wiley-Blackwell Publishing
Persistent URL http://hdl.handle.net/10536/DRO/DU:30063738

Document type: Journal Article
Collections: Faculty of Business and Law
Deakin Business School
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