Rejecting the ‘F-word’: How ‘feminism’ and ‘feminists’ are understood in the newsroom

North, Louise 2009, Rejecting the ‘F-word’: How ‘feminism’ and ‘feminists’ are understood in the newsroom, Journalism, vol. 10, no. 6, pp. 739-757, doi: 10.1177/1464884909344479.

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Title Rejecting the ‘F-word’: How ‘feminism’ and ‘feminists’ are understood in the newsroom
Author(s) North, Louise
Journal name Journalism
Volume number 10
Issue number 6
Start page 739
End page 757
Total pages 19
Publisher Sage
Place of publication London, Eng.
Publication date 2009-12
ISSN 1464-8849
Keyword(s) female journalists
news media
newsroom culture
Summary Feminist media scholarship in the past 30 years has focused on the representation of women in the media while an understanding of those who produce the representations has received little attention. In this article I am concerned with how some Australian journalists understand and experience the social/political movement of feminism and its advocates, feminists, as news sources and colleagues. I particularly focus on fleshing out how female journalists and those who identify as feminist discuss, negotiate, compromise and sometimes ‘survive’ a masculine newsroom culture. Moreover, I ask why it is that male and female journalists in my interviews — feminist-identified or not — resist or reject embracing or using the terms ‘feminism’ and ‘feminist’ in the context of the newsroom. A decade ago, Kay Schaffer astutely noted that feminism had become a ‘scare word’ in media discourse. I take this idea a step further by analysing more broadly how some journalists talk about ‘feminism’ and ‘feminists’.
Language eng
DOI 10.1177/1464884909344479
Field of Research 209999 Language, Communication and Culture not elsewhere classified
Socio Economic Objective 970120 Expanding Knowledge in Language, Communication and Culture
HERDC Research category C1.1 Refereed article in a scholarly journal
ERA Research output type C Journal article
Copyright notice ©2009, Sage Publications
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Document type: Journal Article
Collection: School of Communication and Creative Arts
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