Relationship between the dominant social paradigm, materialism and environmental behaviours in four Asian economies
Polonsky, Michael, Kilbourne, William and Vocino, Andrea 2014, Relationship between the dominant social paradigm, materialism and environmental behaviours in four Asian economies, European journal of marketing, vol. 48, no. 3/4, pp. 522-551, doi: 10.1108/EJM-07-2011-0351.
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