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Are my symptoms serious Dr Google? A resource-based typology of value co-destruction in online self-diagnosis

Robertson, Nichola, Polonsky, Michael and McQuilken, Lisa 2014, Are my symptoms serious Dr Google? A resource-based typology of value co-destruction in online self-diagnosis, Australasian marketing journal, vol. 22, no. 3, pp. 246-256, doi: 10.1016/j.ausmj.2014.08.009.

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Title Are my symptoms serious Dr Google? A resource-based typology of value co-destruction in online self-diagnosis
Author(s) Robertson, Nichola
Polonsky, MichaelORCID iD for Polonsky, Michael orcid.org/0000-0003-2395-1311
McQuilken, Lisa
Journal name Australasian marketing journal
Volume number 22
Issue number 3
Start page 246
End page 256
Total pages 11
Publisher Elsevier
Place of publication Amsterdam, The Netherlands
Publication date 2014-08
ISSN 1441-3582
1839-3349
Keyword(s) online self-diagnosis
e-health service
value co-destruction
resources
consumer experience
Language eng
DOI 10.1016/j.ausmj.2014.08.009
Field of Research 150506 Marketing Theory
Socio Economic Objective 910403 Marketing
HERDC Research category C1 Refereed article in a scholarly journal
Copyright notice ©2014, Elsevier
Persistent URL http://hdl.handle.net/10536/DRO/DU:30066369

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Created: Tue, 07 Oct 2014, 09:41:24 EST by Gloria Stevenson

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