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Young children’s persuasion knowledge positively related to influencing others

Sharma Acharya, D., Wang, S., Mizerski, D., Lambert, C., Lee, Alvin and Yang, J. 2014, Young children’s persuasion knowledge positively related to influencing others, in American Marketing Association Summer Conference Proceedings, American Marketing Association, San Francisco, Calif..

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Title Young children’s persuasion knowledge positively related to influencing others
Author(s) Sharma Acharya, D.
Wang, S.
Mizerski, D.
Lambert, C.
Lee, Alvin
Yang, J.
Conference name American Marketing Association Summer Conference
Conference location San Francisco, Calif.
Conference dates 2014/08/01 - 2014/08/03
Title of proceedings American Marketing Association Summer Conference Proceedings
Publication date 2014
Publisher American Marketing Association
Place of publication San Francisco, Calif.
Language eng
Field of Research 0 Not Applicable
Socio Economic Objective 0 Not Applicable
HERDC Research category E2 Full written paper - non-refereed / Abstract reviewed
Copyright notice ©2014, American Marketing Association
Persistent URL http://hdl.handle.net/10536/DRO/DU:30076038

Document type: Conference Paper
Collection: Faculty of Business and Law
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