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Understanding the emerging contemporary public intellectual: Online academic persona and The Conversation

Marshall, P. David 2015, Understanding the emerging contemporary public intellectual: Online academic persona and The Conversation, Media international Australia incorporating culture and policy: quarterly journal of media research and resources, no. 156, pp. 123-132.

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Title Understanding the emerging contemporary public intellectual: Online academic persona and The Conversation
Author(s) Marshall, P. DavidORCID iD for Marshall, P. David orcid.org/0000-0002-0418-4447
Journal name Media international Australia incorporating culture and policy: quarterly journal of media research and resources
Issue number 156
Start page 123
End page 132
Total pages 10
Publisher University of Queensland
Place of publication Brisbane, Qld.
Publication date 2015-08-31
ISSN 1329-878X
Keyword(s) public intellectual
academic persona
presentational media
persona studies
The Conversation
journalism
online culture
online journalism
Summary At its core, the power of the public intellectual is the capacity to make ideas move through a culture. This article looks at what kind of academic persona – that is, what kind of public self whose original status comes from intellectual work and thinking – navigates effectively through online culture and communicates ideas in the contemporary moment. Part of the article reports on a research project that has studied academic personas online and explores what can be described as ‘registers of online performance’ that they inhabit through their online selves. The research reveals that public intellectuals have to interpret effectively that online culture privileges what is identified as ‘presentational media’: the individual as opposed to the media is the channel through which information moves and is exchanged online, and it is essentially a presentation of the self that has to be integrated into the ideas and messages. From this initial analysis/categorisation of academic persona online, the article investigates the online magazine The Conversation, which blends journalism with academic expertise in its production of news stories. The article concludes with some of the key elements that are part of the power of the public intellectual online.
Language eng
Field of Research 200102 Communication Technology and Digital Media Studies
200204 Cultural Theory
Socio Economic Objective 950204 The Media
HERDC Research category C1 Refereed article in a scholarly journal
Copyright notice ©2015, University of Queensland
Persistent URL http://hdl.handle.net/10536/DRO/DU:30078821

Document type: Journal Article
Collection: School of Communication and Creative Arts
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