You are not logged in.

Do the foods advertised in Australian supermarket catalogues reflect national dietary guidelines?

Cameron, Adrian J., Sayers, Stacey J., Sacks, Gary and Thornton, Lukar E. 2015, Do the foods advertised in Australian supermarket catalogues reflect national dietary guidelines?, Health promotion international, In press, pp. 1-9, doi: 10.1093/heapro/dav089.

Attached Files
Name Description MIMEType Size Downloads

Title Do the foods advertised in Australian supermarket catalogues reflect national dietary guidelines?
Author(s) Cameron, Adrian J.
Sayers, Stacey J.
Sacks, GaryORCID iD for Sacks, Gary orcid.org/0000-0001-9736-1539
Thornton, Lukar E.
Journal name Health promotion international
Season In press
Start page 1
End page 9
Total pages 9
Publisher Oxford University Press
Place of publication Oxford, Eng.
Publication date 2015-09-16
ISSN 1460-2245
Keyword(s) catalogue
circular
diet
food
supermarket
Summary Unhealthy diets are the major contributor to poor health in Australia and many countries globally. The majority of food spending in Australia occurs in supermarkets, which stock and sell both healthy and unhealthy foods. This study aimed to compare the foods advertised in the marketing catalogues (circulars) from four Australian supermarket chains with the Australian Guide to Healthy Eating. The content of national online weekly supermarket catalogues from four major Australian supermarket retailers was audited from June-September 2013 (12 weeks). Advertised products were categorized as (i) foods in the five core food groups (plus water); (ii) discretionary foods plus fats and oils; (iii) alcohol and (iv) other (food not fitting into any other category). Across all chains combined, 34.2% of foods advertised were from the five core food groups, 43.3% were discretionary foods, 8.5% were alcohol and the remaining 14.0% were 'other' foods. The percentage of advertised foods in the five core food groups varied between 29.3 and 38.3% across the four chains, whereas the percentage of discretionary foods varied between 34.8 and 49.0%. Australian supermarket catalogues heavily promote discretionary foods and contribute towards an environment that supports unhealthy eating behaviour. Strategies to increase the ratio of healthy-to-unhealthy foods need to be explored as part of efforts to improve population diets.
Language eng
DOI 10.1093/heapro/dav089
Field of Research 1117 Public Health And Health Services
1302 Curriculum And Pedagogy
Socio Economic Objective 920411 Nutrition
HERDC Research category C1 Refereed article in a scholarly journal
ERA Research output type C Journal article
Copyright notice ©2015, Oxford University Press
Persistent URL http://hdl.handle.net/10536/DRO/DU:30080463

Connect to link resolver
 
Unless expressly stated otherwise, the copyright for items in DRO is owned by the author, with all rights reserved.

Versions
Version Filter Type
Citation counts: TR Web of Science Citation Count  Cited 0 times in TR Web of Science
Scopus Citation Count Cited 0 times in Scopus
Google Scholar Search Google Scholar
Access Statistics: 26 Abstract Views, 0 File Downloads  -  Detailed Statistics
Created: Wed, 06 Jan 2016, 11:00:20 EST

Every reasonable effort has been made to ensure that permission has been obtained for items included in DRO. If you believe that your rights have been infringed by this repository, please contact drosupport@deakin.edu.au.