Case study: using the theory of planned behaviour to assess blood donation intentions amongst African migrants in Australia

Ferdous, Ahmed Shahriar, Polonsky, Michael Jay, McQuilten, Zoe and Renzaho, Andre M. N. 2014, Case study: using the theory of planned behaviour to assess blood donation intentions amongst African migrants in Australia. In Brennan, Linda, Binney, Wayne, Parker, Lukas, Aleti, Torgeir and Nguyen, Dang (ed), Social marketing and behaviour change: models, theory and applications, Edward Elgar Publishing, Cheltenham, Eng., pp.29-36, doi: 10.4337/9781782548157.00013.

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Title Case study: using the theory of planned behaviour to assess blood donation intentions amongst African migrants in Australia
Author(s) Ferdous, Ahmed Shahriar
Polonsky, Michael JayORCID iD for Polonsky, Michael Jay orcid.org/0000-0003-2395-1311
McQuilten, Zoe
Renzaho, Andre M. N.
Title of book Social marketing and behaviour change: models, theory and applications
Editor(s) Brennan, Linda
Binney, Wayne
Parker, Lukas
Aleti, Torgeir
Nguyen, Dang
Publication date 2014
Chapter number 4
Total chapters 26
Start page 29
End page 36
Total pages 8
Publisher Edward Elgar Publishing
Place of Publication Cheltenham, Eng.
ISBN 9781782548157
Language eng
DOI 10.4337/9781782548157.00013
Field of Research 150599 Marketing not elsewhere classified
Socio Economic Objective 970115 Expanding Knowledge in Commerce
HERDC Research category BN.1 Other book chapter, or book chapter not attributed to Deakin
Copyright notice ©2014, Edward Elgar Publishing
Persistent URL http://hdl.handle.net/10536/DRO/DU:30085053

Document type: Book Chapter
Collections: Faculty of Business and Law
Department of Marketing
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