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Egregiousness and boycott intensity: evidence from the BP Deepwater Horizon oil spill

Wang, Zhongmin, Lee, Alvin and Polonsky, Michael 2016, Egregiousness and boycott intensity: evidence from the BP Deepwater Horizon oil spill, Management science, In Press, doi: 10.1287/mnsc.2016.2577.


Title Egregiousness and boycott intensity: evidence from the BP Deepwater Horizon oil spill
Formatted title Egregiousness and boycott intensity: evidence from the BP Deepwater Horizon oil spill
Author(s) Wang, Zhongmin
Lee, Alvin
Polonsky, MichaelORCID iD for Polonsky, Michael orcid.org/0000-0003-2395-1311
Journal name Management science
Season In Press
Publisher INFORMS (Institute for Operations Research and Management Sciences)
Place of publication Catonsville, Md.
Publication date 2016
ISSN 0025-1909
1526-5501
Keyword(s) egregiousness
boycott
BP oil spill
environmentalism
Language eng
DOI 10.1287/mnsc.2016.2577
Field of Research 150599 Marketing not elsewhere classified
Socio Economic Objective 970115 Expanding Knowledge in Commerce
HERDC Research category C1 Refereed article in a scholarly journal
ERA Research output type C Journal article
Copyright notice ©2016, INFORMS
Persistent URL http://hdl.handle.net/10536/DRO/DU:30087576

Document type: Journal Article
Collection: Department of Marketing
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Created: Fri, 14 Oct 2016, 09:10:49 EST

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