Branding the Farm: An Investigation of Minor League Baseball Affiliate’s Relationships to Their Parent Clubs

Collins, D, Wear, Henry and Nagel, M 2016, Branding the Farm: An Investigation of Minor League Baseball Affiliate’s Relationships to Their Parent Clubs, in SEVT 2016 : Proceedings of the 2016 Sport Entertainment & Venues Tomorrow, Sport Marketing Association,.

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Title Branding the Farm: An Investigation of Minor League Baseball Affiliate’s Relationships to Their Parent Clubs
Author(s) Collins, D
Wear, HenryORCID iD for Wear, Henry orcid.org/0000-0002-2318-4143
Nagel, M
Conference location Indianapolis, Ind.
Conference dates 2016/11/01 - 2016/11/04
Title of proceedings SEVT 2016 : Proceedings of the 2016 Sport Entertainment & Venues Tomorrow
Publication date 2016
Publisher Sport Marketing Association
HERDC Research category EN.1 Other conference paper
Persistent URL http://hdl.handle.net/10536/DRO/DU:30093672

Document type: Conference Paper
Collection: Department of Management
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