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Marketing techniques that may appeal to children in Australian sports betting television advertisements

Pitt, H., Thomas, S.L., Bestman, A., Daube, M., Derevensky, J. and Randle, M. 2016, Marketing techniques that may appeal to children in Australian sports betting television advertisements, in ICBM 2016 : Abstracts from the 2016 International Congress of Behavioral Medicine, Springer, Berlin, Germany, pp. S235-S235, doi: 10.1007/s12529-016-9586-3.

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Title Marketing techniques that may appeal to children in Australian sports betting television advertisements
Author(s) Pitt, H.
Thomas, S.L.
Bestman, A.ORCID iD for Bestman, A. orcid.org/0000-0003-1269-2123
Daube, M.
Derevensky, J.
Randle, M.
Conference name International Congress of Behavioral Medicine (2016 : Melbourne, Victoria)
Conference location Melbourne, Victoria
Conference dates 2016/12/07 - 2016/12/10
Title of proceedings ICBM 2016 : Abstracts from the 2016 International Congress of Behavioral Medicine
Publication date 2016
Start page S235
End page S235
Total pages 1
Publisher Springer
Place of publication Berlin, Germany
Keyword(s) Social Sciences
Psychology, Clinical
Psychology
ISSN 1070-5503
1532-7558
Language eng
DOI 10.1007/s12529-016-9586-3
Field of Research 170199 Psychology not elsewhere classified
1701 Psychology
1117 Public Health And Health Services
Socio Economic Objective 920501 Child Health
HERDC Research category E3.1 Extract of paper
Copyright notice ©2016, Springer
Persistent URL http://hdl.handle.net/10536/DRO/DU:30093818

Document type: Conference Paper
Collection: School of Psychology
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