Mediating effect of environmental orientation on pro-environmental purchase intentions in a low-involvement product situation

Coşkun, Ayşen, Vocino, Andrea and Polonsky, Michael 2017, Mediating effect of environmental orientation on pro-environmental purchase intentions in a low-involvement product situation, Australasian marketing journal, vol. 25, no. 2, pp. 115-125, doi: 10.1016/j.ausmj.2017.04.008.

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Title Mediating effect of environmental orientation on pro-environmental purchase intentions in a low-involvement product situation
Author(s) Coşkun, Ayşen
Vocino, AndreaORCID iD for Vocino, Andrea orcid.org/0000-0002-5551-9059
Polonsky, MichaelORCID iD for Polonsky, Michael orcid.org/0000-0003-2395-1311
Journal name Australasian marketing journal
Volume number 25
Issue number 2
Start page 115
End page 125
Total pages 11
Publisher Elsevier
Place of publication Amsterdam, The Netherlands
Publication date 2017-05
ISSN 1441-3582
Keyword(s) Environmental orientation
Apathy
Myopia
Locus of control
Mediation
Low-involvement product
Language chi
eng
DOI 10.1016/j.ausmj.2017.04.008
Field of Research 150501 Consumer-Oriented Product Or Service Development
Socio Economic Objective 910403 Marketing
HERDC Research category C1 Refereed article in a scholarly journal
ERA Research output type C Journal article
Copyright notice ©2017, Australian and New Zealand Marketing Academy
Persistent URL http://hdl.handle.net/10536/DRO/DU:30095915

Document type: Journal Article
Collections: Faculty of Business and Law
Department of Marketing
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