Reevaluating green marketing: a strategic approach Polonsky, Michael Jay and Rosenberger III, Philip J. 2001, Reevaluating green marketing: a strategic approach, Business horizons, vol. 44, no. 5, pp. 21-30, doi: 10.1016/S0007-6813(01)80057-4. Attached Files Name Description MIMEType Size Downloads Title Reevaluating green marketing: a strategic approach Author(s) Polonsky, Michael Jay orcid.org/0000-0003-2395-1311 Rosenberger III, Philip J. Journal name Business horizons Volume number 44 Issue number 5 Start page 21 End page 30 Total pages 10 Publisher Elsevier Place of publication New York, N.Y. Publication date 2001-09 ISSN 0007-6813 1873-6068 Language eng DOI 10.1016/S0007-6813(01)80057-4 Field of Research 1503 Business And Management 1505 Marketing HERDC Research category C1.1 Refereed article in a scholarly journal ERA Research output type C Journal article Copyright notice ©2001, Elsevier Persistent URL http://hdl.handle.net/10536/DRO/DU:30096367 Document type: Journal Article Collections: Faculty of Business and Law Department of Marketing Related Links Link Description Connect to published version Go to link with your DU access privileges     Unless expressly stated otherwise, the copyright for items in DRO is owned by the author, with all rights reserved. Versions Version Filter Type Tue, 16 May 2017, 15:30:07 EST Wed, 17 May 2017, 05:06:29 EST Wed, 17 May 2017, 06:08:57 EST Thu, 07 Sep 2017, 10:13:27 EST Thu, 07 Sep 2017, 10:15:46 EST Thu, 07 Sep 2017, 10:16:21 EST Filtered Full Citation counts:   Cited 0 times in TR Web of Science Cited 153 times in Scopus Search Google Scholar Access Statistics: 321 Abstract Views, 1 File Downloads  -  Detailed Statistics Created: Tue, 16 May 2017, 15:30:07 EST

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